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| Canon PowerShot SX200 Digital Camera |
 "Canon's PowerShot SX200 IS is an exciting new addition to the Canon PowerShot super zoom range, packing a wide-angle 28mm 12x zoom lens, HD movie recording and a 12.1-megapixel CCD into a compact camera body" said Kimberley Langton, Brand Manager - Digital Still Cameras, Consumer Imaging Products Group, Canon Australia. "The SX200 IS provides users with versatile shooting options in a lightweight, portable design, so spectacular photos can be captured anywhere, anytime."The Ultimate Travel Companion The SX200 IS incorporates a 28mm wide-angle 12x zoom lens that allows users to capture high levels of detail from afar, as well as the ability to capture panoramic landscapes, expansive architecture and large group shots. The impressive zoom lens incorporates Optical Image Stabilization, reducing the effects of blur caused by camera shake to ensure clean, crisp shots every time. The versatility of the PowerShot SX200 IS will also impress photographers seeking one camera to capture both high-quality still photos and movies. The SX200 IS incorporates stunning High Definition 1280 x 720 movie recording, promising amazing output on HD screens, perfect for documenting any holiday adventure. All these advanced technologies are housed in a streamlined, lightweight body ensuring that the camera can be taken anywhere, even when travelling. Canon Introduces Elite Technology The SX200 IS boasts powerful performance and intuitive technology, ensuring fantastic shots, regardless of the user's experience. The PowerShot model features Canon's newest technology, Intelligent Auto. Intelligent Auto combines a new Scene Detection technology with Canon's Face Detection, Noise Reduction and Motion Detection technologies all in the one Automatic mode to ensure that users can easily capture great shots every time. The new Scene Detection technology makes capturing stunning shots easy by automatically detecting people, distance, brightness, colour and movement information to determine the shooting scene, such as Portrait, Night, Macro, Backlit or even Sunset. The technology then carries out the optimum image processing for that scene, ensuring superior quality images. Another milestone for Canon is the inclusion of Blink Detection technology, which easily identifies when a person has blinked in a photograph. Immediately after shooting, a warning that a person in the photo blinked displays for three seconds. This function will do your memories justice by ensuring you get the shot you want. Superior Image Quality Boasting a 12.1 megapixel CCD sensor and DIG!C 4 image processor, the PowerShot SX200 IS produces spectacular images. Shooting, playback and image verification is also made easier with a high resolution large 3-inch LCD screen, featuring a wide viewing angle and expanded colour reproduction. This makes the screen easy to view, even in bright sunlight and, with a protective layer over the screen, it is more resistant to scratches and fingerprints. Key Features: # 12x Optical Zoom # 28mm wide-angle lens # HD Movie 1280 x 720 recording # 12.1 megapixel CCD sensor # 3.0-inch LCD PureColour II # DiG!C 4 with Intelligent Auto Renewed Excellence - PowerShot SX1 IS Due to popular demand, Canon has introduced RAW format recording into the highly acclaimed PowerShot SX1 IS. It will be incorporated into all SX1 IS models shipped from March onwards. When using RAW, output from the sensor is recorded unmodified and without compression, giving users flexibility and unrivalled image quality. Pricing and Availability The Canon PowerShot SX200 IS (RRP $TBC) will be available from April 2009 through Canon dealers nationally. For more information customers can contact Canon on 1800 021 167, or visit the website at canon.com.au. |
About Canon
Canon Australia is a leading provider of advanced, simple-to-use imaging solutions for businesses and consumers. Canon's Australian R&D company, CiSRA, develops customised solutions for local customers, and exports digital imaging technologies for use in Canon products worldwide. Canon has ranked among the top-three US patent recipients for the past 17 years, and had global revenues of around $US44.9 billion in 2008. Canon Australia also operates Canon Finance Australia, which offers one-stop shopping for customers wanting leasing or finance services.
