Leica Elmarit-S 30 mm f/2.8 ASPH Lens

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Leica Elmarit-S 30 mm f/2.8 ASPH Lens

Leica expands the S-System with new Leica Elmarit-S 30mm f/2.8 ASPH. wide-angle lens

Leica Camera AG has expanded its range of lenses for the Leica S-System with the new Leica Elmarit-S 30 mm f/2.8 ASPH., a wide-angle lens scheduled to be available from December 2011. With the addition of this lens, the portfolio of lenses for the professional S-System now comprises five focal lengths.

The Elmarit-S 30 mm f/2.8 ASPH., with its wide angle of view equivalent to 24mm in 35mm format, opens up a multitude of new opportunities for creative composition, particularly in the fields of interior, architectural and landscape photography. At the same time, a fast maximum aperture of f/2.8 lets S-System photographers work with shallow depth of field and selective focus, despite the lens' wide angle of view, and shoot in available light.

With outstanding imaging performance from the closest focus to infinity at all apertures, and brilliant colour rendition, the Leica Elmarit-S 30 mm f/2.8 ASPH. guarantees perfect results in a wide range of photographic situations.

Dedication to the highest imaging quality is a key factor in the design and construction of all Leica S lenses, fulfilling the stringent demands that professional photographers place on a camera system in their everyday work. Even wide open, the Leica Elmarit-S 30 mm f/2.8 ASPH. fulfils these demands and offers maximum contrast, highest resolution and extremely low distortion throughout its entire focusing range. Software-driven image optimisation is unnecessary, allowing photographers to concentrate purely on the creative side of their work. A further highlight of this lens is its excellent control of flare, ensuring high-contrast images, even when shooting a backlit subject.

The Leica Elmarit-S 30 mm f/2.8 ASPH. features an extremely robust bayonet mount and is fully sealed against dust and spray, for absolute reliability even under the harshest shooting conditions. Furthermore, the lens is supplied with a rectangular hood designed for optimum suppression of extraneous light.

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About

Oskar Barnack's genius idea of creating the small format 35mm camera created a revolution in photography in 1925, paving the way for the birth of the Leica Legend. His diminutive, lightweight LEICA A offered a new, undreamed-of freedom in reportage and artistic photography. From that point to the present day, Leica has had a profound influence on our view of the world we live in.

What was started in 1914 with the Ur-Leica quickly turned into a lasting success. In 1932, around 90,000 cameras were already in use. By 1961, the number had increased to a million. Milestones in the development include the rangefinder cameras such as the legendary LEICA M3 in 1954 and the M6 in 1984. The R-System commenced in 1976 with the LEICA R3 - the first electronic Leica. In 1989, the first compact point-and-shoot model entered the market. 1998 also saw the launch of the first digital camera - the LEICA DIGILUX. Without exception, all developments are focused on the requirements of the user and are characterized by the highest quality, focus on essential functions, and comfortable user-friendly controls.