| Leica S-System Central Shutter Lens Trade-up Program |
Leica S-System central shutter (CS) lens trade-up programThe Leica S-System central shutter lens trade-up program offers Leica customers an opportunity to trade up their used Leica S lenses without central shutters for Leica S lens models with the same focal length but featuring a central shutter. Customers pay only the difference between the price of their lens and the corresponding CS lens model. The purchasing price of the lens presented for exchange is subtracted from the price of the CS lens without any deductions for wear and tear. Thanks to this program, LEICA S2 users gain extra flexibility and can exploit all the benefits of the dual shutter capabilities of this professional camera system: They can work with an S2, try a focal length of their choice and, as soon as the CS equivalent is available, simply exchange their used lens for the new CS version of the lens. This way they reap a double benefit from a new Leica lens. The Leica S-System central shutter lens trade-up program is available to existing customers who already own S lenses as well as to new customers who purchase a lens before 20 September 2010. The only requirement for participation in this program is the registration of the purchased lens with date of purchase in the owners’ area of the Leica S-System website. This is where you can also download the CS Lens trade-up voucher required to take part in this promotion. On presentation of this voucher to an authorised S-System dealer taking part in this promotion before 31 March 2011, the customer receives a new Leica S lens with a central shutter upon payment of the price difference. Further information is available in the owners’ area of the Leica website. |
Visit
Visit the Leica Website http://www.leica.com/
About
Oskar Barnack's genius idea of creating the small format 35mm camera
created a revolution in photography in 1925, paving the way for the
birth of the Leica Legend. His diminutive, lightweight LEICA A offered
a new, undreamed-of freedom in reportage and artistic photography. From
that point to the present day, Leica has had a profound influence on our
view of the world we live in.
What was started in 1914 with the Ur-Leica quickly turned into a lasting
success. In 1932, around 90,000 cameras were already in use. By 1961, the
number had increased to a million. Milestones in the development include
the rangefinder cameras such as the legendary LEICA M3 in 1954 and the M6
in 1984. The R-System commenced in 1976 with the LEICA R3 - the first
electronic Leica. In 1989, the first compact point-and-shoot model entered
the market. 1998 also saw the launch of the first digital camera - the
LEICA DIGILUX. Without exception, all developments are focused on the
requirements of the user and are characterized by the highest quality,
focus on essential functions, and comfortable user-friendly controls.







Leica S-System central shutter (CS) lens trade-up program




