Olympus Type M+ Series xD-Picture Card

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Olympus Type M+ Series xD-Picture Card

Olympus USA have today introduced the high-speed Type M+ (plus) Series xD-Picture Card, which will offer approximately 1.5 times faster1 data-transfer speeds than its predecessor (Type M Series xD-Picture Card) when capturing images with an Olympus digital camera.

"The demand for faster media with higher speed performance is being driven by developments in advanced video-recording functions in digital still cameras," said John D. Blakeslee, business manager, digital memory products, Olympus Imaging America Inc.

The new Type M+ Series will be available in April 2008. It will be compatible with all Olympus digital cameras that use Type M Series xD-Picture Cards, including the new digital compact cameras (Stylus, Stylus SW, FE-Series and Ultra Zoom) announced today.

1GB

- 1GB storage capacity
- Data-transfer speeds up to 1.5 times faster than Type M xD-Picture Cards
- State-of-the-art MLC (Multi-Level Cell) technology for high capacity memory
- Compatible with Panorama, 3D and art modes. (Applicable to the product which package states support of the ART and 3D functions.)
- Ultra-compact size

2GB

- Massive 2GB storage capacity
- Data-transfer speeds up to 1.5 times faster than Type M xD-Picture Cards
- State-of-the-art MLC (Multi-Level Cell) technology for high capacity memory
- Compatible with Panorama, 3D and art modes. (Applicable to the product which package states support of the ART and 3D functions.)
- Ultra-compact size

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About Olympus

In Greek mythology, Mt.Olympus is the home of the twelve supreme gods and goddesses. Olympus was named after this mountain to reflect its strong aspiration to create high quality, world famous products.

"Olympus" has been used as a trademark since the time of Takachiho Seisakusho, the predecessor of Olympus Corporation.

In Japanese mythology, it is said that eight million gods and goddesses live in Takamagahara, the peak of Mt.Takachiho. The name "Olympus" was selected as the trademark because Mt.Olympus, like Mt.Takachiho, was the home of gods and goddesses. This trademark is also imbued with the aspiration of Olympus to illuminate the world with its optical devices, just like Takamagahara brought light to the world.

Takachiho Seisakusho was renamed Takachiho Optical Co., Ltd. in 1942 when optical products became the mainstay of the company. In 1947, the name was changed again to Olympus Optical Co., Ltd. in an attempt to enhance its corporate image.

And in 2003, the company made a fresh start as Olympus Corporation, to show its willingness to establish a dynamic corporate brand by unifying the corporate name and the well-known brand.

In recent years, Olympus Corporation has focused on "Opto-Digital Technology" as its core competence, technological strengths that competitors cannot easily imitate, to maximize corporate value and to become one of the top optical instrument manufactures.