Tasco Sales has released Australian pricing for the Ricoh GXR – the world’s smallest and lightest interchangeable lens camera system*.

At the heart of the new system, the GXR camera body will be introduced at a price of $699. Featuring a 12 megapixel APS-C size sensor and an acclaimed GR prime lens, the A12 interchangeable camera unit will be priced at $999, while the S10 interchangeable camera unit featuring a 10 megapixel CCD sensor teamed with a RICOH wide zoom lens will be priced at $649. A number of package deals will also be made available to consumers.

Announcing the development of the GXR on 10 November 2009, Ricoh made worldwide headlines when it unveiled a world-first design that integrates lens, image sensor and image processing engine into a single interchangeable unit.

The GXR camera body, A12 camera unit and GXR accessories will be available in stores from 18 December 2009, with the S10 camera unit becoming available in January 2010. A third camera unit featuring a high magnification zoom telephoto lens will be released in early 2010.

The GXR camera system will be sold exclusively through the Ricoh Pro G Dealer Network. A select few stores will feature a ‘touch and try’ area, providing customers with the opportunity to complete a hands-on review. For a full list of Ricoh Pro G Dealers please visit: http://www.tasco.com.au/CameraProducts/RicohProGDealer/tabid/630/List/0/Default.aspx

For other customer enquiries contact Ricoh’s Australian distributor, Tasco on 02 9938 3244 or visit www.tasco.com.au

Recommended retail prices including GST

GXR camera body                                                      $699

A12 50mm F2.5 MACRO camera unit                       $999

S10 24-72mm F2.5-4.4 VC camera unit                    $649

GXR camera body + A12 camera unit                       $1599 (saving $100)

GXR camera body + S10 camera unit                       $1199 (saving $150)

GXR camera body + A12 + S10 camera units           $2099 (saving $250) 

GXR Options (prices TBA)

Product                                  Model

Hood & Adapter*1*4                  HA-3

Wide Conversion Lens*2*4      DW-6

Teleconversion Lens*2*4         TC-1

External TTL Flash*1               GF-1

LCD Viewfinder*1                    VF-2

Cable Switch                           CA-1

Soft Case*1*4                           SC-55S

Soft Case*1*3                           SC-55L

Neck Strap*1                            ST-3

Self-retaining Lens Cap*1*4     LC-2

AC Adaptor*1                           AC-5

Rechargeable Battery*1          DB-90

Battery Charger*1                    BJ-9

*1 Newly introduced options

*2 Hood & adapter required when using the conversion lenses

*3 For use with GR LENS A12 50 mm F2.5 MACRO

*4 For use with RICOH LENS S10 24-72 mm F2.5-4.4 VC

* Internal flash, interchangeable lens digital cameras with lens attached. Correct as of 10 November 2009, Ricoh research. Minimum weight with camera unit attached: 325g (RICOH lens camera unit, not including battery, memory card, neck strap, connector cap or lens cap).