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Samsung Zooms into the Future with New WB700. The ultra-slim 24X zoom camera comes packed with features for the photographer who demands more.
Samsung Korea has announced today the launch of the new
WB700, the ultra-slim camera with an impressive 24X zoom function,
capable of delivering superb quality images whether your subject is near
or far.
The camera features a 24mm ultra-wide Schneider KREUZNACH lens to
capture the perfect wide shot, as well as an outstanding 24X zoom
function, made up of an 18X optical zoom and 1.3X Smart Zoom. The WB700
delivers sharp images with incredible detail in close up thanks to the
camera¡?s 16 Megapixel (MP) CCD sensor. The flexibility of the WB700¡?s
lens and zoom functions means that you can capture a broad landscape in
the same 16MP detail as a bubbling brook in the distance.
Mr. Hyunho Chung, Executive Vice President and Head of the Digital
Imaging Business, Samsung Electronics, said: “We understand that many of
our customers come to us for the very best and most up-to-date
technology available, which is why we have chosen to bring all our
innovation together in the WB700 for both the advanced and novice
photographer, giving a balance of professional quality imaging and the
kind of usability anyone can master. On top of the core excellence of
the WB700¡?s 16MP 24mm lens with OIS and Schneider KREUZNACH super-zoom,
we have added features that add surprise and delight to the photography
experience, such as our new smart filters, the smart lens effect and
zoom noise cancellation, adding value throughout the photography
experience.”
High quality and fun shooting
The successor to the successful WB600 and WB650 models, the WB700
also includes Samsung¡?s latest advances in HD video technology so users
can capture high quality video footage as well as still images. It also
features Smart Filter 2.0 - artistic filters in modes such as ‘soft
focus’, ‘half-tone dot’ and ‘cinema’ alongside traditional features such
as ‘fish-eye’, ‘miniature’ and ‘sketch’, giving entertaining and
professional finishes at the touch of a button.
Zoom Noise Reduction
Samsung has also introduced new innovation to remove zoom noise from
video content. Unlike camcorders, because of the long zoom capabilities
of cameras such as the WB700, users reported that their videos were
being interrupted by the sound of the camera¡?s mechanical optical zoom
sliding backwards and forwards. The WB700 uses an advanced noise
reduction algorithm that actively cancels out the zoom noise, giving you
uninterrupted clear sound to complement your clear High Definition
movies.
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