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Epson 16:9 Photo Paper
Epson and Panasonic have released news that the 16:9 ratio has become the international standard of HDTV, and that a new photo culture is emerging, raising the demand for true 16:9 format cameras, printers and photo paper. At the forefront are Epson and Panasonic with new products to meet the needs of photographers who want to shoot, view and print in 16:9 format which brings wider breadth and deeper perspective into the picture. Panasonic has introduced its LUMIX LX2 digital camera to feature a 16:9 CCD sensor and LCD screen. Epson is launching Premium Glossy Photo Paper 16:9 (101.60mm x 180.60mm). It features a smooth, bright white resin-coated layer for a vibrant high-gloss finish and is compatible with a range of Epson printers including the new Epson Stylus Photo R360 and Stylus Photo RX560. As an introductory offer Epson and Panasonic are joining together to provide a trial sample of the new 16:9 Premium Glossy Photo Paper with every purchase of the Panasonic DMC-LX2.

The Panasonic Lumix DMC-LX2, 10.2-megaixel advanced compact camera, is unique in that it incorporates triple-wide features of 28 mm wide angle Leica DC lens, 16:9 wide CCD and 16:9 wide LCD. The DMC-LX2 also features MEGA O.I.S. (Optical Image stabilizer) and Intelligent ISO control to compensate for any kind of blur caused by hand shake and subject movement. Not only the DMC-LX2 but all other LUMIX cameras can record 16:9 aspect photos to support this new photographic experience.

The Epson Stylus Photo RX560 and Stylus Photo R360 are premium quality 10x15cm photo printers, incorporating Epson’s latest printing technologies, PhotoEnhance and Advanced Variable-Sized Droplet technology. Both work in standalone mode, so you don’t even need to connect to your computer. To print your 16:9 ratio photo, simply insert your digital camera memory card into the printer, select the 16:9 Epson Premium Glossy Photo Paper option and print. Both printers also provide direct printing from digital camera memory cards, USB DIRECT-PRINT™, PictBridge and an optional Bluetooth® adapter.

Esther Smirnovs, product manager, Panasonic Marketing Europe says, “Panasonic has established a new photo culture for the digital age with our LUMIX range. As customers are increasingly demanding 16:9 ratio in the home, Panasonic is meeting their needs through our wide range of products including High Definition plasma TVs, DVD recorders and digital cameras. We believe 16:9 photography is a key function for digital imaging and Epson’s new printers and 16:9 papers are also playing an important part.”

Yasbir Sihan, Senior Product Manager, Epson Europe says, “Epson recognises that 16:9 format is increasingly being required in digital photography. Where Panasonic has provided the technology to ensure it is possible to shoot images in true 16:9, Epson has used its expertise to provide a premium quality photo paper and printer range. The result is that digital photographers can produce perfect 16:9 format photos without losing any part of the image or sacrificing quality”.

Epson 16:9 Premium Glossy Photo Paper features summary:
• 16:9 (101.60mm x 180.60mm)
• Smooth, bright white resin-coated layer for a vibrant high-gloss finish
• 20 sheets per pack
• 255 gsm
 

Visit Epson Online 

 

Visit the Epson Website http://www.epson.com.au/

 

Epson Global


Epson is a global imaging and innovation leader that is dedicated to exceeding the vision of customers worldwide through its compact, energy-saving, high-precision technologies, with a product lineup ranging from printers and 3LCD projectors for business and the home, to electronic and crystal devices.

Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises over 70,000 employees in 106 companies around the world, and is proud of its ongoing contributions to the global environment and the communities in which it operates. http://www.epson.co.jp/e

 

Environmental Vision 2050


Building on its history of environmentally-conscious activities, Epson is now striving to achieve its challenging Environmental Vision 2050.  For more details on Epson's sustainability initiatives, see http://eco.epson.com/

 

Epson Australia


Epson offers an extensive array of award winning image capture and image output products for the consumer, business, photography and graphic arts markets, and is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market.  Epson is the market leader worldwide in sales of data projectors [DTC Consulting Limited figures].  Epson's products meet consumer and business customer needs for superior quality colour image reproduction (printers), projection (projectors) and capture (scanners) devices with high-level functionality, compactness, systems integration and energy efficiency.  Epson Australia, founded in 1983 is headquartered in North Ryde NSW and is a subsidiary of the Epson Group headquartered in Japan.

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